Range of services

DMV Diedrichs Markenvertrieb is the sales service provider for brands in Germany, Austria and Switzerland. We manage the distribution of smaller and larger brands and contribute significantly to building these brands. Our customers include all major food retailers and hypermarkets, drugstores, department stores, and perfumeries. We currently have about 120 employees, 29 of whom work in our sales force team and 4 in Key Account Management.

Our range of services covers the entire spectrum of the sales process, including Marketing, Category Management, Logistics / Warehousing right through to encashment.

  • Marke­ting
  • KAM
  • Sales Force
  • Sales
    Back Office
  • EDP
  • Logistics/ Supply Chain
  • Encash­ment


Our marketing department is responsible for the management of the DMV brand portfolio and the coordination of the overall product management (relaunches/launches, BTL/ATL campaigns etc.). Their close cooperation with the key account management guarantees an ideal sales support for the brands.


Four key account managers attend the category managers in the trade in the following areas: drugstores, food retail, hypermarkets, cash and carry, department stores, perfume specialists and online shops.

Sales Force

Our sales force visits 3,800 outlets in the food retailing sector. Using the latest technology, they pass on orders, record stock levels, check stores and record price developments.

Sales Back Office

Our sales back office handles order processing and submits offers. They cooperate with all major trade associations (Markant, REWE, EDEKA, Metro).


Our IT systems deliver fast and efficient communication of electronic data such as orders by using EDI. The DMV Extranet gives our partners a convenient view of current brand developments.

Logistics/ Supply Chain

Thanks to around 8,500 square metres of warehousing, collaborations with renowned logistics partners and our own supply chain management department, we are able to handle all aspects of logistics from forecasting for our partners, all the way to returns management.


Our accounting department handles the whole area of encashment.

Trade partners in Germany

Drugstores Department Stores Perfumeries Online Retailers
dm-drogerie markt Galerie Karstadt Kaufhof Douglas Amazon.de
Rossmann Selbstständige   Kosmetik4less.de
Müller Woolworth    
Grocery Stores
Edeka Rewe Markant
Edeka Hessenring Toom Famila
Edeka Minden-Hannover Fegro / Selgros Kaufland
Edeka Nord Rewe Dortm. Tegut
Edeka Nordbayern Dohle / Hit Klass & Kock
Edeka Rhein-Ruhr Rewe Bünting
Edeka Südbayern Wasgau Globus
Edeka Südwest   C+C
Handelshof   real,-
Netto Maxhütte   V-Markt
DMV Trade partners


Established in 1946 by drugstore wholesaler Walter Diedrich, the grandfather of the current company owner Lars Diedrichs

Since 1960, extensive sales activities for major brands such as Penaten, Alcina, Brauns-Heitmann, EMCUR

Since 1979, "OTC from one source" including category management for the retailers: the focus today is on drugstore ranges which are sold throughout the German retail landscape

In 2010, the marketing office in Hamburg was opened to sustainably build up “our” brands

Since 2013, additional coverage of the markets Austria and Switzerland

2018: New modern high-bay warehouse in Hille. Orders for e-commerce and other special orders continue to be picked and shipped from the warehouse in Bad Pyrmont.

2020: Takeover of an Austrian distribution company

Corporate Philosophy

Dialogue – Forward-looking – Taking on the future together

Our company is defined by an atmosphere of familiar, professional and goal-oriented collaboration for the benefit of our customers and trade partners. Collaborative leadership, innovative technologies, and participatory organizational structures are the pillars on which DMV Diedrichs Markenvertrieb GmbH & Co. KG's success as a company and the satisfaction of our employees are based.

The dynamic market places complex demands on our employees. Enabling a healthy work-life balance for our employees is a matter of most fundamental importance. This is why we place great emphasis on providing professional human resource management and leadership, on offering systematic career advancement opportunities and on continuously developing our company.

Social Responsibility

DMV Diedrichs Markenvertrieb is involved in several social projects outside of its regular business activities.

Deutsche Gesellschaft für Muskelkranke e.V.

DMV Diedrichs Markenvertrieb regularly provides financial support to the German Society for Muscular Dystrophy www.dgm.org

Plant for the Planet Foundation

It all started with a school presentation and today Plant-for-the-Planet is a global movement with an ambitious goal: to fight the climate crisis by planting trees around the world.

Charta der Vielfalt

Bad Pyrmont company DMV Diedrichs Markenvertrieb professes the diversity philosophy and seeks to inspire others from the regional economy to follow. Read more...

Kalkutta Hilfe e.V.

DMV Diedrichs Markenvertrieb also supports Kalkutta Hilfe e.V., a charitable organization supporting incentives for improving medical care, education, and general support for those less fortunate in India. www.kalkutta-hilfe.de

DMV Diedrichs Markenvertrieb –
Team Strength through Diversity

Bad Pyrmont company signs the Diversity Charta

Bad Pyrmont company DMV Diedrichs Markenvertrieb professes the diversity philosophy and seeks to inspire others from the regional economy to follow.
People are naturally different in many ways, facets of life, and personalities. This diversity means cultural wealth, that we as a company benefit from.

DMV Diedrichs Markenvertrieb has understood that diversity and conflicts always provide an opportunity for further developments and that therefore a corporate diversity philosophy is essential. "We strive to learn from the diversity of our employees in all our business processes, and to encourage them to engage in constructive discourse and share knowledge," says Lars Diedrichs, the managing director and grandson of company founder Walter Diedrichs. It is this open, interactive corporate culture that builds the foundation of our long-term corporate success.

Association Memberships

Sharing knowledge and information gives our business partners as well as us commercial advantages and strength in innovation. Thus, we are able to build up long-term partnerships and obtain sustainable corporate success. DMV Diedrichs Markenvertrieb is member in selected and renowned associations offering a national as well as international linked network to take part in exchange regarding various topics, share best practices and get in contact with new partners.